Country · 17 tools · Non-EU
United Kingdom
This page brings together SEO, SEA and GEO tools built and published by British companies, startups and software vendors, rather than subsidiaries of non-European groups. It covers every kind of search initiative in the United Kingdom, from software, platforms, APIs and extensions to conferences, trade shows and meetups. Featured tools include Screaming Frog SEO Spider, Sitebulb, Majestic, BrightLocal and Keyword Insights. Crawl and technical SEO lead the categories, followed by APIs, content optimisation, AI search visibility, rank tracking and browser extensions, with a healthy mix of freemium and paid plans. From London and Manchester to Brighton, Glasgow and Edinburgh, the UK has a particularly large and varied search community, and its tools operate under UK GDPR, closely aligned with EU data privacy rules. The events calendar is packed with summits, meetups and workshops, including brightonSEO in Brighton, MozCon London in London and TechSEO North in Manchester, where speakers share practical insights with attendees.
SEO, SEA and GEO tools - United Kingdom
Screaming Frog SEO Spider
GB
The classic desktop crawler for technical SEO
Sitebulb
GB
Technical audits with clearly explained recommendations
Brandwatch Advertise
GB
Multi-channel paid campaign management
BrightLocal
GB
Local SEO platform for agencies and businesses
LLMrefs
GB
Keyword ranking tracker for AI search engines
TextRazor
GB
NLP API for entity extraction and topic tagging
InLinks
GB
Entity SEO: internal links, content and schema markup
Keyword Insights
GB
Keyword clustering and briefs for topical authority
Majestic
GB
Backlink database built by its own web crawler
Lumar
GB
Enterprise website crawling and technical SEO platform
Netpeak Spider
GB
Desktop SEO crawler for technical website audits
Squirrly SEO
GB
AI-assisted WordPress SEO plugin with coaching
Kleecks
GB
Edge SEO platform that applies fixes without back-end changes
SEO Stack
GB
GSC and GA4 data warehouse, AI visibility and SEO tools
Waikay
GB
Brand visibility tracking in AI answers
Searchable
GB
Tracks and optimises brand visibility across AI search engines
AdManage
GB
Bulk ad launching and management across 12 ad channels
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Upcoming search events - United Kingdom
Zero Click London 2026
GB
22 October 2026 · Londres
Free half-day GEO/AEO summit by Profound with CMOs from major brands
GEO Elite 2026
GB
12 November 2026 · Londres
The UK's first conference dedicated to GEO, capped at 120 attendees
MozCon London 2026
GB
13 November 2026 · Londres
Moz's long-running SEO conference, in London for the first time, single track
Search 'n Stuff x SEOFOMO: London Holiday SEO Meetup
GB
24 November 2026 · Londres
Festive London SEO evening with AI search panels and open mic
WTSFest London 2027
GB
19 March 2027 · Londres
Women in Tech SEO's festival, open to women and people of marginalised genders
Hero Conf UK Avril 2027
GB
15-16 April 2027 · Brighton
The largest independent conference dedicated to PPC and paid social
Glasgow SEO Gathering - November 2026
GB
November 2026 (dates to be confirmed) · Glasgow
Free quarterly SEO meetup hosted at Skyscanner's Glasgow office
TechSEO North #5
GB
November 2026 (dates to be confirmed)
Free technical SEO evenings rotating between cities in the North of England
brightonSEO Avril 2027
GB
April 2027 (dates to be confirmed) · Brighton
The world's largest search marketing conference, twice a year in Brighton
Digital PR Summit 2027
GB
April 2027 (dates to be confirmed) · Manchester
Conference dedicated to digital PR and its impact on SEO and AI search
HiveMCR 2027
GB
May 2027 (dates to be confirmed) · Manchester
Manchester's SEO conference that thinks it's a festival: talks, comedy and live music
Re:commerce 2027
GB
May 2027 (dates to be confirmed) · Londres
An e-commerce search conference with peer roundtables, hosted by the Re:signal agency
SEM Stories 2027
GB
May 2027 (dates to be confirmed) · Édimbourg
Scotland's search marketing conference, mostly paid search, recordings sold for charity
Search 'n Stuff London 2027
GB
June 2027 (dates to be confirmed) · Londres
Community-first SEO and performance conference at Arsenal's Emirates Stadium
The Masterminders 2027
GB
June 2027 (dates to be confirmed) · Manchester
Three days for SEO entrepreneurs: small-group mastermind, VIP workshops and a conference
UK SEO Summit 2027
GB
August 2027 (dates to be confirmed) · Shepperton
One-day SEO and AI search conference near London, in person or streamed online
PPC.London 2027
GB
September 2027 (dates to be confirmed) · Londres
London paid search conference by practitioners who run live accounts, no sales pitches